Freshman Is Now Hims

We’re excited to share some big news with you. Freshman is now Hims, following our acquisition by Hims & Hers Health, Inc (NYSE:HIMS), the multi-specialty telehealth platform focused on providing modern personalised health and wellness experiences to all consumers. 

Here’s the TLDR - if you’re an existing customer of Freshman, the next box you receive from us will look a little different. But fret not: everything inside is the same. Your treatments will be unchanged, including how you use them and of course price.

The service you receive from us will also remain the same. You can continue emailing  our service team at or, if you’re feeling fancy you can use our new email address

Either way, your message will be received by the same great customer service team as always, and we’ll get back to you as quickly as possible.

Similarly, the way in which you reach out to our clinical support team hasn’t changed. You can continue to log into your customer dashboard and message a clinician via our messaging portal.  

It’s been an incredible journey to this moment. Back in 2018, when we started Freshman, we found ourselves searching for ways to keep our hair without having to pay an arm and a leg. Like so many of you, we felt underserved by public health systems and private clinics.

Our first products were born from the desire to deliver the same proven treatments as private clinics, at a lower price, and with the modern ease of online access.

We have been blown away by how guys across the UK responded to Freshman. From the before-and-after photos of hair regrowth to the advice men provided one another, we were amazed by the engagement and supportiveness of the community.

But something unexpected happened too. A grassroots demand emerged for products that aren’t widely available at traditional clinics and pharmacies, such as Topical Finasteride and alcohol-free Minoxidil. Men across the UK were asking for a new kind of option for managing their health. It made us want to do more.

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The healthcare system is one of the last industries that is yet to be modernised with technology. Unlike areas such as retail, transportation, commerce, where you can pick up your phone and be spoilt for choice, the healthcare system looks very much like it did 50 years ago.

Making appointments. Waiting in a queue. Going to a pharmacy. We saw an opportunity to remove these obstacles and empower millions of people in this country and beyond to take control of their health choices.

We imagined targeted healthcare for anyone, no matter what their specific need for skin, hair, or body. We believed especially that personalised treatments could make a big difference to so many people who were underserved by existing treatment options. That’s what brought us to Hims & Hers.

It would probably not be an exaggeration to say that Hims & Hers wrote the playbook on removing barriers that exist in the healthcare system. Like us, their bold vision is to build a multi-disciplinary health platform serving the broadest possible range of health needs. 

When we first met the team, we bonded over this shared vision and felt energised by their commitment to personalised healthcare. Joining forces means we can better deliver on this vision. We are thrilled to be working together and to build the innovations the healthcare system needs.

Today we’re seeing first hand the success of the vertical healthcare platform model in a limited set of healthcare verticals – but there’s still so much potential.

What excites us most is the opportunity to be part of adapting this groundbreaking model to new and more challenging parts of the healthcare system.

It’s been quite a journey, and more than anyone else we have our customers to thank. Your support has brought us to this moment, and we’re so grateful. By joining forces with Hims & Hers Health, our opportunity to serve you grows exponentially.

Over time, we’ll work hard to bring our products to more people and provide you with new treatments we hope you’ll continue to find value in. Freshman + Hims & Hers Health is a powerful combination and we’re excited about the future! 

From the bottom of our hearts, thank you for your support and loyalty.  

Pavlo & Sam

Freshman (Honest Health) Founders

This article is for informational purposes only and does not constitute medical advice. The information contained herein is not a substitute for and should never be relied upon for professional medical advice. Always talk to your doctor about the risks and benefits of any treatment or medication.